When writing an introduction letter to a buyer, it's crucial to maintain clarity and politeness. Begin with a formal greeting, introduce your company and the product you offer, highlight key benefits or features, and provide contact information for further inquiries. Enclosing samples or detailed brochures can enhance the effectiveness of the letter.

Sample Product Introduction Letter to Buyer

(Sender’s address)
______________
______________
______________

Date: __/__/____ (Date)

(Receiver’s address)
______________
______________
______________

Subject: Introduction letter

Dear ___________,

I am writing on behalf of ______________ (company’s name). I am writing this letter to introduce our company to you about the _________ (product name) that we make. We work as per the needs of our customers and also make special customized material for them.

Here, we offer _________ (product details) items to help our clients enhance and grow their __________ )benefits/key points). Beyond that, we also provide ______ (products range).

I am sending you some samples (if applicable). An enclosed list of our products and price points is attached to the detailed brochure. We also provide ______ (customer service timings) customer service if you find any problem anywhere.

Please feel free to contact me and ask any questions you may have regarding this. I look forward to hearing from you soon.

Thank you

Sincerely,
__________

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