When writing an apology email for a customer complaint, it is important to be clear, polite, and respectful. The email should clearly mention the issue, say sorry for the inconvenience, and explain that steps are being taken to fix the problem. Avoid using confusing words or missing important details like order reference or service issue. Keep the tone calm and professional so the customer feels heard and valued.

Apology Email for Customer Complaint – Sample Email for Service/Product Issue

To: __________ (Customer’s Email)
Cc: __________ (Optional)

Date: __/__/____

Subject: Apology for the Inconvenience Caused

Dear __________ (Customer’s Name),

I hope you are doing well. I am writing to sincerely apologize for the inconvenience you experienced with __________ (service/product issue).

We understand how frustrating this situation must have been and we take full responsibility for the issue. Our team has already looked into the matter and taken the necessary steps to prevent this from happening again.

As a gesture of goodwill, we would like to __________ (mention compensation, refund, or corrective action if applicable). Please let us know if there is anything else we can do to assist you.

We truly value your feedback and your continued trust in us. Thank you for giving us the opportunity to resolve this matter.

Best regards,
__________ (Your Name)
__________ (Your Position)
__________ (Company Name)
__________ (Contact Details)

Live Editing Assistance

Live Preview

How to Download, Print, or Share Letter

After writing, you can easily print, email, or save your letter — even share it through WhatsApp.

Need help? See our Live Assistant Help Guide.

FAQs

How should I start an apology email to a customer?

Start by addressing the customer by name and clearly stating that you apologize for the inconvenience caused.

Should I explain the reason for the issue in the email?

Yes, provide a brief explanation or the steps taken to resolve the issue without blaming the customer.

Is it necessary to offer compensation?

If applicable, offering compensation, a refund, or corrective action shows goodwill and strengthens customer trust.

How long should an apology email be?

Keep it concise but complete—acknowledge the issue, apologize, explain resolution steps, and offer support.

Can I send the apology email without manager approval?

Depending on company policy, small service issues may not require approval, but sensitive cases should be reviewed by management.